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The Mall Messenger


  • Writer's pictureGeorge Swoyer

Sunday Socials at Fins Allow You to Give Back AND Enjoy Sunday Funday!

Admittedly, the months of January and February are typically quiet in Cape May. The holiday season has come to an end, and the excitement of a new warmer spring and summer season has not arrived yet. Many business owners take these months to research new products, complete renovations, and give their staff some well deserved time off. Many of our businesses do remain open, but they typically reduce their hours. However, there is still plenty to do in the heart of Cape May during the winter, and a highlight are the Sunday Socials at Fins Bar & Grille, where local nonprofits benefit and the community can come together to enjoy a winter day in Cape May.

Sunday Socials take place every Sunday through February. From 10:30am to 2:30pm, 50% of sales at Fins goes to a selected Cape May County nonprofit. Fins offers a special brunch menu in addition to their normal lunch menu, and a build-your-own Bloody Mary and mimosa station is set up. There is also live music from various local musicians starting at 11am.

Fins chooses from a variety of Cape May County nonprofits to be the beneficiaries of the Sunday Socials. Many of them do their own promoting of the event, which results in even more people coming to the heart of Cape May. At the end of each event, Fins publicly presents a check to the nonprofits. The lineup of Sunday Social beneficiaries is below:

  • January 8: Kiwanis Club of Cape May

  • January 15: Cape May County Coast Guard Community Foundation

  • January 22: Soroptimist International of Cape May County

  • January 29: New Jersey Audubon

  • February 5: Cape May Stage

  • February 12: Animal Outreach of Cape May County

  • February 19: East Lynne Theater Company

  • February 26: Love Blue Inc.

The team at Fins truly enjoys being able to provide a way for folks to give back to local organizations that are truly making a difference in Cape May County, while also creating a unique Sunday funday celebration during Cape May winters. Thousands of dollars have been donated since 2016 when Sunday Socials started, and the Cape May community is excited to keep this tradition going.

We'll see you on the Mall (and at Sunday Socials)!


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